Smart Object
Creative Agency

Triad Pro Innovators

If your technology is cutting edge, shouldn't your design and branding follow suite? We went forth with a complete rebrand, providing a sleek and progressive aesthetic through design, photography and motion content, for a company that just might change the world.

Triad Pro
Innovators

If your technology is cutting edge, shouldn't your design and branding follow suite? We went forth with a complete rebrand, providing a sleek and progressive aesthetic through design, photography and motion content, for a company that just might change the world.

Design of the Times

It’s ironic...sometimes the most innovative companies lack the most innovative designs. At the time, Triad’s current logo failed to inspire awe: It was dated, awkward and unambitious. Fortunately, the vision came naturally, as we’re proud to present Triad Pro Innovators’ new identity & ethos.

#02

An acronym for Solar Powered Renewable Electrical Energy, SPREE is the world’s first, fully-powered Golf Cart.

TYPOGRAPHY

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Aeonik

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Apercu Mono Pro

#03

Inspired by the elusive electric eel,
Triad Pro’s 2nd product, EEL, is a hybrid diesel tower.

#01

Tech in Motion

Of course nowadays, every progressive company needs a great video, as we believe it’s the most effective way to tell your brand’s entire story in just a few minutes. We combined Triad’s cutting edge technology with our cutting edge imagery and motion design.

Applied Science

To encapsulate the entire brand overhaul, the Smart Team crafted a dynamic and visually-striking website.